Syöte invited me to spend a week exploring, photographing and marketing the area’s services and nature. During the trip, I experienced amazing moments with local businesses in the region. We went downhill skiing, fatbiking, on a husky ride and enjoyed many other adventures. I created a full photo bank for Visit Syöte, actively shared social media stories and photo stories from the adventure, and produced video material. Unforgettable moments — and long-term content for Syöte to use. The destination became familiar to my followers, and many have visited the area since then.